Fred Schoen Fiduciary Services Identity


Brand Support


Fred Schoen Fiduciary Services had no coherent visual brand; no consistency of presentation across their materials and website. Chalkbox designed a new identity to present the firm with a level of credibility and seriousness required by clients seeking their services, and to reflect the firm’s 30 years of expert service in the Seattle area. The firm’s logo, stationery package, and website are the first pieces to have been developed.


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