Seattle Trike is the first shop in the Seattle area to specialize in selling and modifying recumbent tricycles. While this lack of local competition presents a significant opportunity, it also creates a challenge around education: Many people are either unfamiliar with recumbent trikes, or under the impression that they are only for individuals who can’t ride a bicycle—those with disabilities of some kind.
The Washington Council of the American Institute of Architects (which we’ll call AIA-WA for short) is a resource for the architecture community. The organization facilitates relationships and provides tools that help members make a difference through design.
Great Design is Only Half the BattleView Post
Chalkbox Case Study: Bad Cat Events IdentityView Post
Chalkbox Case Study: Pace InternationalView Post
You’re almost ready to go with your company’s new brochure, annual report or other materials. The images are sharp and clear, the text is perfect, and the layout is exactly how you want it.
Now you’ve just got to transform this great design into something tangible(and make sure it still looks fantastic when a customer or stakeholder actually has it in their hands).
That means you need to print it—and it means you need to choose between digital and offset printing…
At some point, it happens to just about everyone who wants to use a digital image in print: The photo or graphic that looks perfectly fine on your screen becomes blurry, pixelated, or just plain bad once it’s on paper. What’s the deal?
Just like you wouldn’t dream of building a house without consulting with an architect, an engineer and a contractor, your brand deserves the same expert attention. You gotta start with a plan that you can build from.
It’s easy to think of graphic design solely in terms of how something looks, but both good and bad design can have an impact that extends far beyond simple aesthetics.
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