Schoen Trust brand and website design
Redsigning for reputation
Schoen Trust (formerly Fred Schoen Fiduciary Services) had no coherent visual brand when we met them in 2014. Like many 30-year-old firms, things had been added over the years, without much attention given to consistency of presentation. In short, nothing matched.
They found Chalkbox, and we worked with them to design a new identity and website to present the firm with a level of credibility and seriousness required by clients seeking their services. This also reflected the firm’s 30 years of expert service and stellar reputation in the Seattle area.
In 2021, under new ownership, the firm's name changed, and the same design approach brought the new name into their brand system.
Has your business evolved?
Businesses change over time, and so do their branding needs. Reaching the right audience requires an identity that accurately reflects your mission, your promise, your story. Is your brand in alignment with what your business has become? We can help you understand where you are today—and where you need to be. Get in touch today to learn more.