Foundation for Early Learning (FEL), a long-time client of Chalkbox (and one of our first), approached Chalkbox for a trio of brochures for three different audiences. After discussing the three brochures, which were to be largely identical, Chalkbox suggested a single, general-purpose brochure with three insert cards that could tailor it for its three audiences. This was a more cost-effective and efficient use of paper and resources, and gave them the fourth piece they weren’t even looking for—a general-purpose brochure.
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Washington State Department of Early Learning, along with a number of other concerned agencies and organizations, developed a year-by-year guideline document for parents, educators, and child-care providers in Washington State. Chalkbox was tasked with making an exhaustive and detailed stack of lists and guidelines approachable in nature and easy to navigate. After much exploration, we developed a series of illustrations around trees that followed and grew as the age levels increased through the book.
Foundation for Early Learning (FEL) was one of Chalkbox’s first clients. We worked with them each year to design and produce invitations, programs, note cards, presentation templates, and other odds and ends for their annual fundraising luncheon. Their work was infinitely instrumental in elevating early learning efforts in Washington state. The organization was the very definition of “good people doing good work,” which is the type of organization we like to work with.