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brand identity, chalkbox work, graphic design, Strategy, uncategorized / November 30, 2020

The ‘Love It or List It’ decision for your business … and brand

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brand identity, chalkbox work, graphic design, marketing, project post, Strategy, uncategorized, web design / November 15, 2020

Chalkbox Case Study: WWC Global Website

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brand identity, chalkbox work, graphic design, marketing, process, Strategy, uncategorized / October 15, 2020

Freelancers & Creative Agencies: What is the difference?

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announcement, brand identity, Strategy, uncategorized / August 16, 2020

Why choose you?

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brand identity, chalkbox work, graphic design, project post, uncategorized, web design / May 20, 2020

Chalkbox Case Study: Honest Buck Accounting Website

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It’s a New Year! What did we learn in 2018? What are we practicing?

This is the time of year when people reflect on the past and look towards the future. Meaning, they sort through the year’s worth of piles on their desk and find the things that still need to be done. We are looking back to ponder what positive learning we’re carrying forward into 2019. Resolutions are not our thing. What is? Improvement through learning, practice, and refinement of what is already working. Below are some insights from our team members’ living and learning in 2018.

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Like typefaces? So do we!

On this website we use Open Sans for body copy, menus, and buttons. For headings, and our boiler plate message we use Bitter. Both are Google fonts available here. We chose these typefaces because they pair well with the typeface we use in our logo, Gotham. Gotham is a geometric sans-serif typeface designed by Tobias Frere-Jones in 2000. Open Sans and Bitter pair well with Gotham (in our opinion) thanks to a balance of contrast in the slab-serifs found in Bitter, and similarities in the geometric finish of those slab-serifs along with similar x-height and counter shape in both Open Sans and Bitter.

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