Foundation for Early Learning (FEL), a long-time client of Chalkbox (and one of our first), approached Chalkbox for a trio of brochures for three different audiences. After discussing the three brochures, which were to be largely identical, Chalkbox suggested a single, general-purpose brochure with three insert cards that could tailor it for its three audiences. This was a more cost-effective and efficient use of paper and resources, and gave them the fourth piece they weren’t even looking for—a general-purpose brochure.
Over the course of 8 years, Chalkbox completed many projects for FEL, including event materials for the annual fundraising luncheon.
Share this Post